Objective: BioWare really just wanted to celebrate! This event was the official launch of their newest video game: Anthem. The hardworking team was due for a few drinks and some great entertainment.
Outcomes: Uplighting, terra cotta potted plants, woven baskets, and drapery decorated the space to match elements of the game. Activations on the Second Floor included: food stations, the photo booth, with customized props, the donut wall, the late night snack station. The layout of the activities and food stations were a successful means of ensuring that guests frequented both floors of the venue and also ensured that everyone was comfortable and always entertained.